Is your business built to last—or barely holding together?
This powerful (and printable!) checklist gives you a straight-talking snapshot of what’s solid, what’s shaky, and what’s quietly killing your momentum.
Inside, you’ll find the 15 core areas that matter most—plus one clarifying question for each to help you see where you’re strong, where you’re stalling, and where to start cleaning house.
This isn’t theory. It’s a wake-up call with a side of tough love.
Use it to spot blind spots, prioritize what matters, and move forward with strategy—before burnout or bottlenecks take the wheel.
Created by strategist and consultant Noelle Federico, founder of Fortunato Partners Inc., this tool comes from 36+ years in the trenches—leading, scaling, fixing, and rebuilding businesses across industries. Noelle’s work cuts through chaos and fluff, helping entrepreneurs and founders like you simplify what matters, eliminate what doesn’t, and execute with confidence. This checklist is a small piece of a much bigger strategy—but it’s where clarity begins.